About

Shauna McGee Kinney is a technology and web content writer who helps businesses and organizations communicate with customers, staff and group members.

What Services Shauna Offers

• Creating website copy
  – identifying topics, organizing thoughts, writing text and gathering pictures
• Web content management
  – updating websites by loading text, pictures and files into web pages
• Delivering business or website training
  – capturing screen pictures and steps and training you and your staff perform a business task
• Writing promotional stories and case studies
  – interviewing your subject-matter experts, writing copy and fact-checking for print or web formats
• Updating product information or inventory
  – entering descriptions into online business tools and databases
• Managing online files
  – such as resizing, renaming and sorting pictures, video and PDF files

Who Are Her Clients

Shauna specializes in working with businesses including

• Software and website developers
• Engineering disciplines
• Manufacturing and construction companies

Her services are best suited for small-to-medium sized businesses, such as a software developer with three programmers and a project manager / sales manager or an engineering firm with 14 engineering and management staff.

Why?

Shauna has the flexibility to meet your needs on a temporary, recurring or ongoing basis. Companies choose to contract Shauna because

• They only need a writer for a small project or on a part-time basis
• Their employees are busy with projects and they don’t have time to write and update the website
• Staff are non-native English speakers
• Staff find it frustrating to communicate with business people outside of their technical field
• Staff have an annual project, such as tax preparation and only need temporary writing help
• The staff member that knew how to maintain the website left the company
• Staff don’t understand what content the web designer or programmer is asking for

Why does Shauna offer this service? She gets a great deal of personal fulfillment out of writing and providing online work. She has found that online work allows her to maintain long-term relationships (some clients have been working with Shauna for over 15 years).